Hootsuite

About Hootsuite

Hootsuite is a comprehensive social media management platform that enables teams and professionals to schedule, publish, engage, monitor, analyze, and advertise across major networks from a single dashboard. It supports publishing with AI caption generator, best time suggestions, bulk scheduling, content calendar, Canva/Adobe Express templates, and auto-responders. Engagement features include unified inbox, saved replies, tagging, DM automation, and employee advocacy via Amplify. Social listening tracks mentions, trends, sentiment, and competitors across 30+ networks with alerts and reports. Analytics provide post performance, ROI, benchmarking, team productivity insights, and exportable custom reports. Advertising tools manage paid social campaigns, boost top content, and track ROI. It offers best-in-class privacy, security (FedRAMP authorized for government), and compliance (GDPR, SOC 2). Integrates with 100+ apps including Salesforce, HubSpot, Google Analytics, Slack, Shopify, and more. Tailored solutions for finance, government, healthcare, higher education, real estate, legal, agencies, nonprofits, and SMBs. Trusted by millions with 18+ years of experience.

Pricing

Use Cases

• Schedule & publish content across multiple social networks
• Manage engagement & respond to messages/comments in one inbox
• Track brand mentions, sentiment & competitors with listening
• Analyze performance, ROI & benchmarking
• Run paid social ads & boost organic content
• Empower employee advocacy & UGC/influencer management
• Industry-specific compliance (finance, government, healthcare)
• Agency client management & white-label reporting